plusing

n. the act of continuously improving something; adding detail and tweaks to something already satisfactory. Also plus-ing, plussing. Subjects: English, United States, Jargon

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Citations: 1987 Leonard Berry American Banker (Jan. 21) “Top US Retailers Stay That Way by Stressing Customer Service” vol. 151, no. 14, p. 4: Mr. Vernon refers to these and myriad other actions as “plussing the business.” No one has ever been more successful than Mr. Vernon in giving a food store the ambiance of an upscale department store. 1990 Jim Smiley @ Council Bluffs, Iowa Omaha World-Herald (Neb.) (Sept. 27) “We’ll Be Nation’s Best by 2001, ISU Extension Director Promises”: The agency will be marked, he said, “by what Disney called ‘plusing.’ When a client comes to us he will have certain expectations. If we ‘plus’ that, when he leaves he will say, ‘Boy, I got more from that than I thought I would.’ That’s plusing.” 2001 Jim Poisant Creating and Sustaining a Superior Customer Service Organization (Oct. 30) p. 92-93: Plusing the Show: The term refers to simply making something better than it is. I have a vivid memory of “Plusing the Show” at Disney. My peers would give me their recommendations as to how they could improve my presentations.…After every presentation, no matter how successful, I would review my performance (the show) to see how I could “plus it.” 2004 Austin Bunn Wired (June) “Welcome to Planet Pixar”: Everything after the story reel is just plus-ing, like the clever labels added to cereal boxes in Wazowski’s apartment in Monsters.

Posted 4 Jun 04 | Permalink | Tell a Friend