sonic branding n. Johnson says writing brand scores is his favourite part of sonic branding. “Writing a sonic logo for a massive company, that’s scary. Do you create a killer melody that can emotionally convey something in four seconds or go for something that’s memorable because it’s annoying. I mean, Intel’s very successful, but as a consumer, I get wound up by it.” [EnglishAdvertisingMusic] [full cite] (Dec. 30, 2004)
sonic branding n. “The Wizard” served as the technical model for subsequent efforts at TOTP sonic branding: Tony Gibber’s “Get Out of That” in 1991 and, more recently, Vince Clark’s “Red Pop Head.” Remember how they went? Me neither. [EnglishAdvertisingMusic] [full cite] (Jan. 3, 2005)
sonic logo n. The term “sonic logo”—or marque sonique—hails from the 1980s, coined by French radio developer Jean-Pierre Baçelon. [EnglishAdvertisingMusic] [full cite] (Dec. 30, 2004)
spank the plank v. phr. The rock musicians’ slang for it is “spanking the plank”: that is, playing the guitar, usually energetically and with as much abandon and hairwaving as required. [EnglishMusicSlang] [full cite] (Oct. 30, 2006)
spoofo n. One large envelope sent by North Fort Myers resident Julie Jordan contained something called an operatic “spoofo” about Florida retirement life, which included roles for a soprano, contralto, tenor, baritone, accompanist and narrator. [EnglishMusic] [full cite] (Jan. 13, 2008)
spotting n. In this case, this was [the filmmakers’] master’s project at the School of Journalism at the University of California, Berkley, and they had to finish up before graduation. Music is usually considered to be post-production, so the film is fully edited and you go through what’s called “spotting” the film—you decide where there should be music and where there shouldn’t. [EnglishMoviesMusicJargon] [full cite] (Dec. 8, 2007)
stand tune n. Then there are what band members and directors simply refer to as “stand tunes.” “They’re the songs that everyone in the stands knows,” said Garden Spot band member Julia Smith, 16, a three-year member of the band. Garden Spot favorites, she said, are “lots of the oldies,” including “Twist and Shout’”Shout” and “Hey Baby.” [EnglishMusicJargon] [full cite] (Sep. 4, 2007)
stiff v. Texas release Red Book—their sixth studio album. It’s their first CD since 2003’s Careful What You Wish For, which—in music-biz parlance—stiffed, big time.…“It was crystal clear people weren’t ready for another Texas record. It just wasn’t working. I don’t know why.” [ LanguageEnglish SubjectMusic] [full cite] (Oct. 9, 2005)
stiff v. Despite Yates’ opening tour dates for Steve Earle, Dwight Yoakam, and the Nitty Gritty Dirt Band, the album stiffed. The first single, “Scenes Of The Crime,” stopped at No. 77 on Billboard’s Hot Country Singles & Tracks chart. [ LanguageEnglish RegisterJargon SubjectMusic] [full cite] (Oct. 11, 2005)