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Catchword for “householding”
Catchword: householding
Filed Under: , , ,
Part of Speech: n.
Quotation: Another area of growth in the financial/banking sector is in what’s known as “householding.” The term refers to the concept of offering different product lines to an existing customer. Rather than going through the expense of prospecting new customers, this is a cost effective way of increasing business through extending offerings to existing clientele.
Article or Document Title:
“VARBusiness 500 Sneak Preview: The Most Lucratrive Vertical” (URL)
Author:
Jennifer Bosavage
Article, Document, Publication, Web Site:
ChannelWeb Network
Date of Publication:
June 8, 2007
This catchword has yet to be researched.
Posted 9 Jun 07 | Permalink | Tell a Friend

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