Catchword: erokawa

Filed Under: English-derived, Japanese, Sex & Sexuality

Part of Speech: adj.

Quotation: Erokawa, the women’s weekly says, is a conjunction of the English word “erotic” and “kawaii,” the Japanese for cuteness, especially of the sickly sweet, saccharine-type. Though women had until recently largely tended to shun the “erotic” look because it made them appear cheap, now erokawa—cute but sexy—is apparently all the rage, especially among younger housewives.

Article or Document Title:
“Saitama’s Sharapova at forefront of housewives’ flash the flesh fad” (URL)

Author:
Ryann Connell

Article, Document, Publication, Web Site:
Mainichi Daily Times

Publishing Location:
Japan

Date of Publication:
Feb. 15, 2006

This catchword has yet to be researched.