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Catchword for “down-the-road graphic”
Catchword: down-the-road graphic
Filed Under: , ,
Part of Speech: n.
Quotation: Cumulatively, they make up the D.R.G., or down-the-road graphic of a car, the visual signature of a quickly glimpsed vehicle that should make it recognizable as a Cadillac or a Ford. At the extreme, think Volkswagen New Beetle. D.R.G. is not to be confused with D.L.O., for daylight opening, the total area of the window glass.
Article or Document Title:
“Body Language: How to Talk the Designers’ Talk” (URL)
Author:
Phil Patton
Article, Document, Publication, Web Site:
New York Times
Date of Publication:
Apr. 1, 2007
This catchword has yet to be researched.
Posted 4 Apr 07 | Permalink | Tell a Friend

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