Catchword: advergaming

Filed under: English, Advertising, Technology

Part of speech: n.

Quotation: Massive will place billboards and other signs in the games which will refresh automatically as players kill their way through various levels.…Advergaming, the term coined by those smart little spinners, is set to generate hundreds of millions of dollars every year.

Article or document title:
“The Admen Cometh to a game near you” (URL)

Author:
Marc Ninthly

Article, document, publication, web site:
Inquirer

Publishing location:
U.K.

Date of publication:
Apr. 13, 2005

This catchword has yet to be researched.